Skill

Content Workflow

Stop hitting publish and hoping. Every draft gets checked, optimized and headlined first.

Buy now

$27.00 one time

  • One-time purchase
  • Three skills
  • Twenty-minute setup
What it is

Before you hit publish

Content Workflow is a set of three Claude skills that run on a finished draft before you publish: does this deserve to ship, will anyone find it, and is the headline honest.

You get back the improved draft, three scorecards, and everything your CMS asks for.

What you get

What's inside

  1. Publication as Product

    Does this deserve to ship? It sorts your post as one that brings new readers in, one that keeps the readers you have, or one that does both, then scores it on promise, person, value, identity and shareability. Built on Karo Zieminski's Publication as Product framework.

  2. SEO and AEO grader

    Will anyone find it? It scores six things, including whether AI search engines can pull a clean answer from each section, how your keywords are placed, and how quotable your post is, then applies the fixes without touching the parts that already sound like you.

  3. Headline Doctor

    Is the headline honest? It scores your headline, writes new options for headlines and subject lines, and gives you the reasoning behind each one. Grounded in Joanna Wiebe's conversion copywriting.

Who it's for

Perfect if

You publish regularly and want a second set of eyes on every draft before it goes out.

Skip it if

You don't use Claude.

How it works

It's for anyone who publishes regularly and wants every post to earn its place before it goes out.

Questions

Do I need Claude?

Yes. These are Claude skills, and they're built and tested in Claude.

Will it change my voice?

No. The SEO and AEO pass is built to leave alone anything that already reads like you, and it shows you every change it makes so you can decide.

Why does it run in that order?

Strategy comes before optimization. There's no point making a post findable if it shouldn't ship, so Publication as Product runs first, then the SEO and AEO pass, then the headline.

Does it work for Substack and blogs?

Yes, it works on any finished written draft, whether it's going to Substack, your blog or both.

Is this a subscription?

No. It's $27 one time.

Make every post earn its place

Content Workflow is $27, one time.